Studio Escape

Digital storefront inspired by the studio experience

  • Studio Escape truly does offer a unique experience. It combines the interactive puzzles of an escape room, the excitement of a theme park and the set design of a Hollywood movie. But the challenge was to convey this in a new multi-lingual e-commerce experience.

What I did

    • End-to-end e-commerce design
    • Front-end development
    • General art direction
    • Customised product templates
    • Photography
    • Videography
    • Icons and illustrations

Ian was a true professional from start to finish with all the design, development and photography skills required to deliver top-class work product.

– Samual Crofts, Studio Escape General Manager

Outcomes

  • 4X

    E-commerce revenue first year after launching

  • 18%

    Higher conversion within 90 days of launching

Work product, assets and creative

Illustrations

  • The Studio Escape rooms and stories are a real sensory experience so I created helpful icons and illustrations to help explain how they interact with the games and progress through the story.

Photography

  • I planned and executed shoots at the different locations with and without models in order to create the necessary assets with a certain art direction. I took locked off shots on tripods and handheld shots of models going through the emotions.

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